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Our Logo
Individual Passion + Purpose = Collective Success
At HEI, the individual passion and purpose of each employee/associate synergizes into a collective success that is truly greater than the sum of its parts. Nothing expresses this interconnectedness better than our beehive honeycomb logo.
Just like bees whose survival relies on the entire hive's efforts, HEI's success is predicated upon each employee diligently executing his and her respective objectives. When that happens everyone benefits: associates, guests and investors alike.
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