HEI Hotels & Resorts is proud to celebrate Emma Shaybani, Vice President of Marketing, for being named a 2026 OnCon Top 100 Marketer.
The OnCon Icon Awards recognize leading marketing professionals from around the world who demonstrate exceptional leadership, innovation and impact. Winners are selected through peer voting, making this recognition especially meaningful and reflective of the respect Emma has earned across the industry.
Emma has helped shape an integrated marketing strategy that brings together brand storytelling, digital performance, public relations and commercial results. Her leadership has elevated the visibility of HEI’s diverse portfolio while supporting hotel teams in bringing distinctive properties, restaurants, bars and guest experiences to life.
Emma’s collaborative approach has also strengthened partnerships across operations, sales, revenue management, food and beverage and ownership. From launching new hotels and concepts to creating national campaigns and positioning strategies, she consistently balances creativity with a clear focus on performance.
The 2026 OnCon Icon Awards were presented virtually on April 28, 2026. Emma joins an accomplished group of marketing executives recognized for their contributions to their organizations and the broader marketing community.
Congratulations, Emma, on this outstanding achievement and continued recognition of your leadership, creativity and impact.
View the complete list of 2026 OnCon Marketing Award winners.