Aliya Kritzler

Responsible for strategizing and creating experiences to generate food and beverage revenue and maintaining expenses. She oversees food and beverage cost control, programming and activation and F&B transitions. Aliya joined the team as a member of the Corporate Food & Beverage team, working on projects such as The Gwen Chicago, EnVue Hotel in Weehawken, and the recent launch of Mar Monte, Unbound Collection in Santa Barbara. Prior to joining HEI in 2017, Aliya held various leadership positions in Las Vegas and New York City, including at Morgans Hotel Group.